Google Engage – Program for Web Professionals

Google Engage. What is it?
Google’s new program for web professionals-
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Do you help small businesses get online and succeed on the web?
The Google Engage program offers the training and tools for webmasters, search engine marketers and optimizers, and marketing consultants to help them offer AdWords services to their clients. As a member, you get the following benefits:
* 20 x $100 AdWords coupons for your new customer accounts
* Trainings to build and enhance your AdWords skills
* Professional tools to market your services
By enhancing your online skill set and knowledge of Google products, you’ll be more attractive to potential clients and more beneficial to your existing ones.
For more details on Google Engage, check here
http://www.google.com/ads/engage2011/engage-general/

Adwords Cheap Clicks

I read about this method, applied it, and it worked a few times…It seems most people are paying anywhere from .10-.30 on average per click. I’ve found that using the CONTENT network instead of the search network, you can get the cheap clicks you’re looking for. In my experience, gathering thousands of keywords is important, with at least 100 of them being high traffic. (Searched for at least 100,000 times a month)
Use IMAGE ads instead of text ads. Adwords allows about 7-10 different sizes I believe. Put up as many different sizes as possible.
Make sure you have a landing page setup that already gives you a good quality score from text ads.
Set your location to “All Countries and Territories’”, or select as many countries as possible that you KNOW will convert.
Bid anywhere from $0.01 to $0.05…
Keep in mind this doesn’t work 100% of the time, I’ve had this fall short before, but it seems with very big niches this works the best.

Posted in: adword